Our Soho Garden Story
About Storm Flowers Garden
Storm Flowers Garden is a sustainable online gardening store, based in Soho, Central London.
The business began in Lockdown, when Soho was so quiet you could hear church bells and bird song from the tower where we rent our office space. Corporate flower supply had crashed with no one in the offices, so in between food bank deliveries we created a gardening site with beautiful, useful tools to help your garden grow. It was important to make small scale in the UK to keep carbon footprint at a minimum. Restarting the art of manufacturing in the UK means moving slowly to ensure we find the right makers and creators to work with.
Our curated range is made up of both our own designs, and beautiful tools and accessories made by small producers and crafts people that we have found around the UK. Our founder Joao is Brazilian, so we also stock Hammocks and handmade sandals sourced from Brazil.
So far, we have a range of hand-fired Plant Pots (London and Devon), florist and creatives' Makers Aprons and Christmas Tree Skirts (Glasgow, Scotland), and Gardener’s Soap bars (East Sussex). Alongside watering cans and plant misters from Haws (Smethwick, East Midlands), and leather gardening gloves (Shropshire), we have more finds sprouting up all the time, and we are always looking to work with small-scale independent manufacturers.
The Florists x
Our ethos
Our local Soho community & Secret Garden diaries
Business begins and ends with people and community. We are passionate about our local Soho Community and support Soho Parish School, St Anne’s Church, and we are members of The Soho Society and The Soho Business Alliance.
If you are interested telling your garden story in our Secret Gardeners diary please email Nikitah at florist@stormflowerslondon.com.
We love hearing from you so join us at @stormflowersgarden, and tag us in your photos #StormFlowersGardeners.
Popping up in Soho
Throughout the year we hold pop-up Market Stalls on Berwick Street Community Saturdays for our customers to shop our products in person. Keep an eye out on our social media and newsletter for details of the next pop-up!
Our product range is available to shop inside Sacred Grounds, the new community coffee shop on Dean Street, and part of St Anne's Church (where we are based.) Enjoy a coffee or hot drink and browse our range of gifts for gardeners.
📍 Sacred Grounds, 54 Dean Street, Soho, London W1D 6AE
Keep planting! 🌱
